Visual identity and variousvisual supports for a fictional media dedicated to new music and new rap sounds. Textures, graphictreatment of the images and composition interweaving headlines and photos. “Peeter”, whosenameisinspired by the American rap producer Pete Rock, establishesitself as a media showcasingartistswhoseaesthetics are sophisticated, experimental or at the forefront of the genres in whichthey express themselves, at least with a unique identity.